Who Are Today’s Gun Owners? The old stereotypes about gun owners? Forget them. The reality of who’s buying, training, and carrying today looks nothing like the past. The post-election surge in firearm ownership isn’t just about conservatives stocking up—it’s about a new wave of gun owners breaking the mold.

Today’s gun buyers look nothing like the past. Nearly 40% of new gun owners are women, and politically progressive Americans are saying yes to personal security, yes to training, and yes to responsible gun ownership. 

Breaking The Mold. Groups like the Pink Pistols and the rise of physical feminism—where women take direct control of their safety— prove that self-defense isn’t partisan. It’s personal. It’s about empowerment, safety, and skill. And its reshaping ranges across the country. 

At The Range LA, we see it firsthand:
🔥 First-time shooters from all backgrounds stepping up to learn
🔥 Diverse Communities forming around safety, skill, and empowerment
🔥 Shifting Narratives proving that gun culture is about choice, not politics

Personal security is real. And it’s bringing new energy to the firearms world. This isn’t your grandfather’s gun culture anymore—it’s Gun Culture 2.0—diverse, inclusive, and changing the game. 

Visit The Range LA and experience it for yourself. We’re excited to welcome newcomers. There’s room for you here at The Range LA.